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THE BATTLE FOR MODeRN 1923


  chunks of flommus 

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country flomm: ‘i’ve got a munkie on my back’

Some­times you lose your­self,
then when you find your­self again,
you re­al­ize that kid you’ve been run­nin’ away from, is your best self.

Here’s my coun­try mu­sic.”

—Chelsea Dawn
 


 

FLOM­MIST Chelsea Dawn Davis’ new al­bum is stream­ing all over. And she has a new page on Face­book.

We’ve been col­lab­o­rat­ing on projects for over 10 years now – when peo­ple say I have a ‘dif­fer­ent drum­mer,’ she’s the drum­mer.

Chelsea’s jump into coun­try land­ed an al­bum de­sign on my desk.

To start, I used pho­tos she snapped on the road. And went for a vibe based on ‘vin­tage’ sit­com let­ter­ing she ran across:

I re­mem­bered this was a vari­a­tion of the ty­pog­ra­phy from the in­sane­ly cool Lib­by­land din­ners I ate as a kid. I used to send them fan mail and they’d send me even in­sane­ly cool­er shit in the mail.

On my end, I want­ed to do a dis­tinct lo­go­type in­spired by wat Chica­go did on their al­bums. Some­thing 3D that would read well at smoller stream­ing sizes.

This video showed up along the way with the type again:

I didn’t want to use the goofy ‘Ch’ as was typ­i­cal in the 70s (see the first scene). Also I want­ed some­thing lighter, the weight of this type al­ways bugged me; so I re­drew it, adapt­ing let­ters from an­oth­er some­what re­lat­ed 1970s re­vival of a 19th cen­tu­ry type­face.

All for just the right vibe.

Munkie.
 

And here’s this week’s FLOM­MIS­CHEN playlist where I mixed Chelsea in amongst some of the greats. Be­cause, frankly, that’s where she re­al­ly be­longs.


 

Look­ing for­ward to Chelsea’s next move: Which may be some sort of tour (don’t have deets yet). But we’ll be post­ing info as al­ways.
 
 

—steve mehal­lo

Flom­mist Steve Mehal­lo is a graph­ic de­sign­er, il­lus­tra­tor, font de­sign­er, ed­u­ca­tor, food­ie and gad­fly. He is the cre­ator and founder of FLOMM! Hed stolen from Rene.

read en l’ordre cronológi­co

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Der Tung
Posted
Tue 10 Apr 2018

    FLOMM is   an educational MODERN ART movement   •  art history resource
                                                         •  that promotes learning thru nü  • •  alternative medía  • • •

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